The objective of this project is to create a youthful and inclusive brand that resonates with a young target audience. The client wanted the brand to appeal to both male and female audiences, while also being accessible and inclusive for all. As an occupational therapist, it's important to ensure that the branding reflects the values of inclusivity and accessibility.  

Therefore, incorporating elements of the ocean through the use of colour and imagery can be a great way to visually convey the brand's inspiration. Additionally, using bright and bold colours can help to create a sense of energy and enthusiasm that aligns with the brand's youthful and vibrant appeal. Overall, the goal is to create a logo and branding that effectively communicates the brand's values and resonates with its target audience.